Finantial Times

EP01 /// Fearless Thinking

Creative Agency : Orange Panther Collective
Art Direction: H5 Animation
Director: Claire Palliser
Executive Producer: Federico Matarazzo
Editing & Compositing: Simon Hervieu & Claire Palliser
Graphic Designers: Amelie Guilloux, Pauline Levy
Music : MudyTrench
Color Grading: Machine Molle

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The first episode delves into the story of the newspaper’s iconic salmon pink colour, which dates back to 1888. On the one hand, the pink sheets helped the paper stand out, on the other hand they quickly became a symbol of the brand’s commitment to innovation.

By sharing an insight into the legacy of the FT we showcase the brand’s signature journalistic style and solidify its position as a premium news brand. A compelling example of leaning on brand heritage in order to build trust. 

EP02 /// Without Fear and without Favour

Creative Agency : Orange Panther Collective
Art Direction: H5 Animation
Director: Claire Palliser
Executive Producer: Federico Matarazzo
Editing & Compositing: Simon Hervieu & Claire Palliser
Graphic Designers: Andrei Cojocaru
Music : MudyTrench
Color Grading: Machine Molle